Case Study

Client

Tourism South East (www.tourismsoutheast.com)

Situation → Problem → Solution

Tourism South East asked us to produce a bilingual CD- ROM targeting the growing Chinese travel trade and promote the South East as a destination.  The requirements could not be met by the in house team and the turnaround time on the project was particularly tight. We were commissioned because of our experience at developing CD-ROMs for travel trade shows and our ability to successfully deliver past projects .

Results

We worked day and night on the project and delivered it within time and to budget. We were able to succeed with strong methodology and project managed all elements from design, development, production, copy writing and translation. The CD-ROM was a great success and provided an excellent channel for developing awareness into the region. As a result we have developed a further CD-ROM that is targeted at the German market.

Testimonial

“We commissioned Dot Tourism for the production of a CD-ROM in Mandarin and English focusing on the South East as a destination and targeting the growing China travel trade.  This was a particularly complex and challenging project which needed a quick turnaround and I sincerely doubt whether any other company would have devoted the time and effort to produce such a user friendly, efficient and attractive piece of collateral.  Dot Tourism demonstrated true expertise and professionalism from scoping, design and production, through to delivery. As a customer focused company, they paid great attention to detail, frequently beyond the call of duty, to ensure the CD-ROM met our needs; and this at a competitive cost in the market place.  I would highly recommend Dot Tourism if you are looking for seamless solutions to your multi-media needs. ”

Michael Black, Overseas Campaigns Manager,
Tourism South East