19 September 2011 | Website Design | 1 comments
After we had completed the wireframe for the Mahindra Homestays website re-development project (which you can read about here) we moved onto the actual design of the site. This is a really exciting phase of the website development as you start to get an idea of what the finished site will look like. Prior to starting the design we take the time to write up a full design brief for...
14 September 2011 | Usability | 1 comments
For any travel brand with an online booking facility, it is vital that it is fast and easy to make a reservation. Complicated forms, fiddly calendars and unclear pricing will all deter customers, leading to a higher dropout rate through the booking funnel. In our recent redesign for Mahindra Homestays we tightened up the booking process considerably, streamlining it into four quick reservation steps. Since the launch of the new...
08 September 2011 | Search Marketing | 2 comments
Following the research and discovery period of the Mahindra Homestays website re-development project (which you can read about here) we moved on to wireframing. What is a wireframe? A wireframe is essentially a visual, working representation of the website’s layout, a prototype for the finished development. It contains all the important elements such as page layout and the navigation structure. It doesn’t contain finished design...
01 September 2011 | Usability | 0 comments
In a series of blog posts we will be taking a look at some of the different stages we work through in a website development project, using the recently completed Mahindra Homestays website as an example. The new website development project for Mahindra Homestays started with a period of detailed research. While we were already familiar with the brand and aware of some of the limitations of the existing site...
19 May 2011 | Dot Tourism Marketing | 2 comments
When I built my first website .net magazine was the go-to resource for tutorials and web news. 10 years on and I'm delighted to see our site has been profiled in the June issue and given the .net stamp for CMS site of the month. It's also a thumbs up for our CMS of choice, Expression Engine. Grab yourself a subscription, highly recommended if you work in...
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@travelshark Thanks for the mention :)
Kate's latest post for @tnooz : Back to basics - Looking again at using Twitter for travel brands http://t.co/5T3CUMbS
RT @kevinlukemay: Back to basics - Looking again at using Twitter for travel brands http://t.co/MD4KnxPj [Tnooz via @katemwaite]
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@travelshark Thanks for the mention :)
Kate's latest post for @tnooz : Back to basics - Looking again at using Twitter for travel brands http://t.co/5T3CUMbS
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